Cleveland Impact Program


The Cleveland IMPACT Program was an initiative put forward in 1973 by Cleveland’s beloved Mayor Ralph J. Perk. Mayor Perk, noting a great migration from the City, instituted this program in hopes of allaying the public’s fear of poor people. This 30 million dollar six pronged effort*, set its sights on the externalities of the drug trade.

Of the efforts that IMPACT touted as effective remedies for our city’s ills was the Ohio State Bureau of Drug Abuse’s (BUDA) storefront methadone program on West 25th Street. Affectionately known as “Buddha” this operation is remembered by old-timers as a hot mess of a treatment program. Prior to opening in the morning “patients” swapped Leonard Faymore stories, ingested barbiturates, and mapped out capers for the upcoming day.

Ultimately, the historical value of the IMPACT program has less to do with combating social ills, and more to do with the undeniably sexy graphics used within the master plan’s pages. Long before the advent of desktop publishing, graphics departments were forced to rely on offset printing, xerographic copiers, and binders of hand crafted clip art. In a sense, these technological restraints gave birth to an aesthetic style that is virtually impossible to replicate with desktop publishing software. Much of Cleveland SGS’ artistic inspiration comes from 70-80s graphic design. Sexually ambiguous humans, block fonts, spot color, and illustrated technological wonderments each add a layer of celestial creepiness to design that we hold in high regard.

For your viewing pleasure we have assembled a delicious graphical survey of the Impact Program Master Plan – 1972: A Richard L. Boylan and Mayor Ralph J. Perk Joint. Enjoy!

*Operating Program Objectives: Corrections, Courts, Police, Environment, Individual, Family.

7 Responses to “Cleveland Impact Program”

  1. Randal "Burney" Park says:

    So what exactly was the program? Was an evaluation ever conducted and made public. Ralph Perk was my great uncle. I was to have been named Ralph Perk the 3rd but by the time I came along the family had decided it would be best to change our name to Park, so as to avoid unwanted attention from the liberal media, who never understood or accepted my visionary uncle. I was given the knic name “Burney” as a private acknowledgement of how colorful my forebearer -Mayor Perk -was and as a humorous reminder of the time his fire caught on hair. Look forward to your response.

  2. […] » Cleveland Impact Program Awesome collection of period graphics. […]

  3. Web Psycho says:

    Why all the over analysis?

    Forced busing caused the implosion of Cleveland.

  4. […] like Mayor Perk’s 1973 Impact Program Master Plan, Sharp’s 1972 CTS campaign generated some priceless commercial graphics and ad copy. Decide for […]

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